Socio-market study and you may number of character photos presented for all analysed profiles (n = 2400) and you will independently getting Vienna (n = 1200) and you can Tokyo (n = 1200).
Of the 2400 investigated profiles, 373 (15.5%) displayed at least one animal photo. In both cities, we found a positive correlation between the number of profile photos and the number of profile photos showing animals (Vienna: rs = 0.184; p = 0.008 | Tokyo: rs = 0.206; p = 0.009).
Comparison of the users who displayed animal photos on their profile and the users who did not do so resulted in the following significant differences (see Desk 5 ).