Thankfully, Patagonia’s objective to store Environment isn’t really watered down because of the a keen ulterior objective to benefit. But, interestingly adequate, that’s what it is done.
“We unearthed that once we place the planet very first and you may create ideal something into the world, they winds up becoming ideal for team,” told you Corley Kenna, Patagonia’s Director out-of Around the globe Communication and you may Advertising, in a job interview which have Forbes.